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's family in terms of how to fill mitt romney's -- how to tell the romney story. so many americans saw this rich business man and they never got a sense for who he was as a person. one of the most fascinating is that we came across was, romney had a mormon documentarian follow him around in the campaign. he was a friend of one of the romney sons. he had great access. he made a documentary about romney. in 2010, he showed it to the family, they loved it. the staff said, we are not going to show this to the public. they thought it showed too much of him talking about his mormon faith in a way that they feared could turn off the public, which has some misconceptions about that faith. to me, that captured the attention in the romney campaign. the staff never wanted to talk about the candidate. they wanted to make it about obama and his handling of the economy. ultimately, that a lot obama and his campaign to define mitt romney and his campaign. host: and yet, he did talk about his mormon faith at the convention. other members that spoke about mitt romney, but that only happened at the conv
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